Renovations help. Clever financing helps. But there’s a quieter lever to grow NOI that many owners ignore: resident experience. Happy residents renew, refer friends, and treat the property with care. That reduces turnover (your biggest hidden cost) and stabilizes cash flow. Why resident experience = dollars Turnover is expensive. Make-ready + marketing + vacancy days […]
You don’t control the market—but you do control when you buy, how you hold, and when you sell. Understanding market cycles turns guesswork into a plan. The 4 phases (in plain English) Recovery Vacancies high, rents flat, lenders cautious. Opportunity: Buy discounted assets. Light renovation + better management = easy wins. Expansion Jobs growing, rents […]
Acquisitions get the spotlight. But the quiet, boring, weekly work after closing is what actually delivers the returns you promised. That work is called asset management—and it’s where pro formas either become reality or fade into excuses. Asset management vs property management (keep it simple) Property management: Day-to-day operations—leasing, maintenance, rent collection, service tickets. Asset […]
When you underwrite a multifamily deal, you’ll see dozens of inputs: rent growth, vacancy, expenses, renovations, and debt. But the exit cap rate—the cap rate you assume at the time you sell the property—quietly controls a huge chunk of your projected return. If you get it wrong by even 0.5%, your profits can shrink dramatically. […]